Thursday, April 3, 2014

Presidential Instagram

The short history of photography has changed dramatically since it’s beginning.  From the technology to the way we view images, shapes today’s society.  One recent development to change how we take and view photographs is Instagram.  

The Chief Official White House Photographer, Pete Souza, is a fairly recent addition to the slew of people that post on Instragram.  He first posted on July 24th, 2013.  With this new access outlet, the photographs of the White House now reach an even wider audience than ever before.  Images of President Obama are readily available on the web for people to view, like, and comment.  This will be the first Presidency documented on Instagram.

The images themselves are great and historical, but the content really is not that much different than past images of the presidency.  If we start to compare the subject of the photographs of Pete Souza’s Instagram and the photographs of a presidency from the past, such as John F. Kennedy, we see that they are not that different.  The content of the photos themselves are of the White House, and other things documenting the presidency. 

Pete Souza. POTUS and Dan Pfeiffer on the White House colonnade. http://instagram.com/p/juKer3NNKx/
ST-423-1-62. President John F. Kennedy with Attorney General Robert F. Kennedy
Cecil Stoughton. White House Photographs. John F. Kennedy Presidential Library and Museum, Boston

Digital photography has made access more instant to a variety of photographs, including photographs of the President.  The White House has been a member of Flickr since 2009.  However, after going through their Flickr page, the photographs have a statement that “this official White House photograph is being made available only for publication by news organizations and/or for personal use printing by the subject(s) of the photograph” (Flickr).   Their Flickr account appears to have the purpose to distributing photographs easily for publication in the news.  While individuals can still look at the photostream, I do not believe that is the intended audience.  An individual can only favorite a photo, they cannot comment or tag an image.  Instagram on the other hand, appears to be for the people.  Individuals can like an image and comment on it.

What makes this collection a change is the mode of distribution.  Individuals can follow Pete Souza on Instagram or you can just visit the page to view the photographs posted.  The instant sharing of photographs on Instagram has made photography more accessible. Instagram is provides a way for people to engage with photographs of Obama’s presidency.

The ability to comment is an interesting development for this type of collection on Instagram.  In the description it states, “comments posted on White House pages may be archived. Learn more at wh.gov/privacy” (Pete Souza Instagram).  Comments on the photographs generally fall into three categories, Obama is great, Obama is not great, and this picture is pretty.  I think this aspect will be interesting for archivists to deal with.  What comments will we archive? Do we archive everything?  Is this something we need to start thinking about?  I have worked on cataloging White House Photographs at JFK Library and the idea of cataloging images from Instagram is an intriguing and daunting one for me.  It presents new challenges, but also provides documented insights by the intended audience. I think this has the potential for added value for researchers in the future.

Does Instagram change the way we perceive and treat White House photographs? Are these even still considered “official” White House photographs?  They are presented as White House photographs.  Should the Instagram photographs get archived along with their originals? Or should they be separate? How to we deal with comments?  I think we have felt the impact of Instagram on our society, but the lasting impact of it and archives is still to be seen.  


Sources

Flickr: The White House’s Photostream. (n.d.). Retrieved April 2, 2014, from
            https://www.flickr.com/photos/whitehouse/
petesouza on Instagram. (n.d.). Retrieved April 2, 2014, from

http://instagram.com/PeteSouza#

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